More and more businesses are looking to reduce their environmental footprint by galvanizing their CSR efforts.
Here are 10 practical tips to incorporate sustainable development into your CSR policy and accelerate your transition towards a Good Future.
1. Assess your social and environmental impact
Socially responsibly businesses are more successful. But to what extent? The return on investment of CSR efforts is often hard to quantify. Simplify and streamline your calculations! HopMedia, a collaborative web platform, connects and transforms your environmental, social and societal data into strategic indicators .
2. Choose sustainable suppliers
It can be difficult to find ethical partners for to supply paper or handle logistics and waste management. Working with one of the 200,000 social businesses allows you to save money and further social good goals from the earliest stages of your product/service’s lifecycle. The ISO 20400 standard is the first international standard for ethical procurement and a useful indicator.
3. Make your purchasing sustainable
The EcoGuides published by GreenFlex help businesses take sustainable procurement decisions. Products are analysed objectively and independently on three criteria: the manufacturer’s CSR maturity, the impact of the product’s lifecycle and energy consumption. The EcoGuide IT, for example, indexes the characteristics of over 3,500 high-tech products, ranging from desktop computers and printers to smartphones.
4. Collective brainstorming
Open dialogue is fundamental to improving the working environment. GreenFlex facilitates collective brainstorming to orientate your company’s CSR approach, work structuring and to find mutual solutions. By involving both employees and managers in a long-term process, these initiatives foster a genuine culture of collaboration. An effective lever for improving office well-being and economic success.
5. Incentivise your employees to get mobile
Biking, walking, car-sharing — all these new urban mobility options form an important part of sustainable development. Set goals for your employees! Hop-Cube is a sustainable transport platform you can use to measure the impact of daily commutes (distance, CO2 savings, Kcal burned, etc.). Now just to find the incentive that will get them moving…
6. Innovate together
Get your employees involved! Whether it be in designing products or in-house tools, GreenFlex helps its customers implement collaborative initiatives. Training, research, focus groups, innovation labs: there is a plethora of ways to promote innovation! Properly managed, these actions can give birth to original collective recommendations.
7. Designate a dialogue facilitator
Shareholders, employees, NGOs — they all have diverse and opposing interests that must be taken into account. A facilitator, internal or external, will enable you to identify the strategic stakeholders and engage in constructive dialogue.
8. Involve the local community
Involving the local community upstream can be very rewarding, whether it be by adapting projects to its needs, strengthening the social licence to operate or anticipating bad publicity. Furthermore, choosing suppliers from your region will help cement your position in the community and, at the same time, reduce your carbon footprint.
9. Opt for an integrated report
Aimed at shareholders, an integrated report includes both the financial and extra-financial details. This report summarises your commitments and results vis-à-vis sustainable development. A CSR-focused reporting tool increasingly popular in France.
10. Mobilise your employees
Charity work, training days or sports events: civic engagement goes hand in hand with economic success. Why not encourage your employees to participate in volunteering projects and fundraising?
Solidarités Nouvelles face au Chômage is a charity that helps the long-term unemployed find work. 40 GreenFlex employees give their time and energy to provide support to applicants. Thus far, 15 people have found a job!